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Bailey Sarian, 32, is a social media influencer, makeup artist, and beauty guru.
In 2019, she became well-known for her YouTube cosmetics series, Murder, Mystery, and Makeup.
She has collaborated with a number of well-known cosmetics businesses in addition to developing her own lines. Loud Lacquer and Etah Love are two of them.
She offers a large number of themed makeup lessons inspired by celebrities such as Kat Von D, Cher, Amy Winehouse, Harley Quinn, The Joker, and others.
Bailey Sarian’s net worth.
Bailey Sarian net worth currently is $6 million as of 2021. Her YouTube channel, which has over 5 million members, is her primary source of revenue. Her overall amount of views on YouTube is about 465 million, based on all of her videos (roughly 400). Her channel receives over 1.20 million daily views.
Let’s do a little math.
Making money through YouTube
A YouTuber earns $3- $5 per thousand video views, or $18 per thousand ad views ($0.018 each ad-view), according to Influencer Marketing Hub. Multiple adverts can be placed in long videos. Because most of Bailey Sarian’s movies are longer than 30 minutes, they contain many advertisements. Views of monetized ads typically account for 40-80% of total views.
Bailey Sarian’s YouTube channel generates over 38 million views every month, according to SocialBlade. As of 2021, Bailey Sarian is expected to earn an average of $0.018 (per ad-view) x 38,000,000 (views per month) x 60% (average monetized ad views) = $4,10,400 a month, or slightly under $5 million per year, based on all of the preceding factors. However, because each of Bailey Sarian’s videos has several advertisements, sponsors, and sells items through her website, her net worth should be over $6 million.
Earnings from joint ventures
Bailey now has over 2.4 million Instagram followers.
She’s worked with big beauty brands including IPSY and ESTATE Cosmetics. In August of 2020, she released her own eye shadow palette with ESTATE.
She has also partnered with Loud Lacquer on a Murder Mystery-themed nail colour, which she has showcased on social media.
She must have made a lot of money from this cooperation.
Merchandise-Related Earnings
Bailey also has her own line of items with MerchLabs, a prominent merchandising brand. T-shirts (about $25), hoodies (between $42 and 45), sweatshirts, cosmetics bags, stickers, tote bags, personalised wallpaper, and more are among her products. The majority of her stuff is based on a murder mystery.
This Mystery Girl T-shirt is temporarily unavailable. However, it appears to be too good to be true.
Early Years, Ethnicity, and Family of Bailey Sarian
Bailey Sarian was born on November 26, 1988, in California, United States of America. She is of the Anglo-North American racial group. Bailey attended Paloma Valley High School in Menefee, California, and graduated with honours.
Because she appears to keep her personal life secret, there is little information about her parents or their past. She has, however, produced some YouTube cosmetic videos with her mother Cindy Sarian, such as the one above.
Madison Malmberg is her sister. Madison is married to Nick and the mother of a son.
Bailey worked as a cosmetic artist before launching her YouTube channel. She’s done makeup for weddings, commercials, and music videos, and has worked for major beauty brands like Sephora and Urban Decay.
Jill Powell, a well-known celebrity makeup artist, has collaborated with her on several projects and advertisements.
She also appeared in Bailey’s YouTube video, where she revealed her cosmetic tips and secrets for getting a perfect appearance.
The Ascension of Bailey Sarian
On January 23, 2013, Bailey Sarian launched her YouTube account. She shared cosmetics techniques, suggestions, and reviews in the form of videos.
In 2019, she launched a new series called ‘Murder, Mystery, and Makeup,’ which helped her channel gain traction. She creates videos in this series that blend narrative and cosmetics. While doing her makeup, she tells stories about murders and murder mysteries that happened in real life.
Her debut video, “Chris Watts,” is shown above, and she has over 90 others with an average of 2 million views each video. People appear to enjoy these films and her narrative style. She continues to publish new films every Monday, and they are among her most popular.
Take a look at this incredible video of Bailey discussing her well-known series.
Bailey revealed in the interview that she was first hesitant to participate in these kind of films. Viewers would first be suspicious of her films based on the title, but they would subsequently learn that she never mistreated the victims.
Bailey Sarian and Fernando Valdez, her husband
Bailey Sarian is married to Fernando Valdez, a graffiti and tattoo artist. They met in December of 2013 when she was 25 years old.
Fernando got Bailey’s first tattoo and won her heart by spray-painting her name on the side of a building. In 2017, they began dating and were engaged. They’ve been married for almost three years and are still going strong.
Fernando grew up in gang-infested communities in Southern California, where he was surrounded by graffiti-style artwork, tattoo art, and Native American-inspired art.
He was exposed to a wide variety of cultural traditions, as well as Hip Hop, Punk Rock, and other culturally influenced movements. From an early age, he had a penchant for graffiti and art. He used painting to communicate his sentiments, emotions, and inventiveness.
Because of his distinctive designs and culturally influenced settings, his work has attracted a lot of attention. He was given various opportunities and worked on a variety of projects.
Disney, Adidas, Tommy Hilfiger, Universal, Warner Bros, DreamWorks, Interscope, Pabst Blue Ribbon, Coachella Music and Arts Festival, Vans, and Stussy are just a few of the brands he’s worked for.
Bailey and Fernando are shown in the video below. My fiancé handles my makeup, while Fernando does the former’s.
I Do My Man’s Makeup is one of Bailey’s videos in which he appears.
Bailey Sarian discusses her inspiration for the film Murder, Mysteries, and Makeup.
Bailey had no idea she’d be developing a murder serial on her YouTube channel.
In her interview with The Allure, she discusses her first Chris Watts video, which she made after fans demanded that she do so. The Chris Watts tale was the first one she looked into in depth and was enthralled with — the video gained over 100k views in less than 24 hours.
Bailey recalled her mother, a 911 dispatcher, taking her to work when she was a child. She was enthralled by the many situations that occurred in the police department. She would listen to people’s concerns through headphones when they contacted 911. As a result, she developed a strong interest in crime.
She recounted a situation in which a little girl contacted 911 to report that her house had been broken into. She was advised to lock herself in the house until the police arrived, and she talked in a terrified tone.
Bailey admitted that filming these movies on a regular basis might be taxing. She needs to devote a significant amount of time to study and has even hired a research partner to assist her. She takes a vacation from crime stories now and again since they have an effect on her.
On Mondays, she posts videos on murder, mystery, and make-up, and on Saturdays, she posts different types of films. Women make up the majority of the victims in these films. She believes that her videos will help raise awareness about the ongoing abuse and crimes against women.
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Some Interesting Bailey Sarian Facts
- Sagittarius is her zodiac sign.
- Her first video is about applying foundation, contouring, and highlighting her face. It has received almost 320,000 views.
- She sued L’Oreal in 2016 for unauthorised use of her image. This is the interview in which Bailey discusses the case.
- Saint, her Pit Bulldog, has an Instagram account called saint.the.pitbull.
- She participated in a variety of activities during her childhood, including volleyball, soccer, tennis, horseback riding, gymnastics, cheerleading for four years, and bowling.
- When she was 18 years old, she had her first relationship, who lasted two years.
- She used to be able to play the violin and the piano.
- Uncle Buck, Home Alone, The Wizard of Oz, and 10 Things I Hate About You are among her favourite films.
- NOFX and Bad Religion are two of her favourite bands.
- Her first vehicle was a Toyota Corolla 860.
- Her first job was as a lifeguard, and later she worked at a smoothie shop.
- She worked as a photographer, photographing children, families, and newborns.
- She spent two years at Best Buy, five years at Sephora, and a year at Urban Decay.
- In eighth grade, she kept her own journal, which she discussed in her YouTube video STORYTIME – My 8th Grade Diary.
Final Thought
Bailey Sarian has started making more videos recently, which is improving her video engagement. Her channel’s popularity is also growing, which adds to her earnings. Stay tuned for additional information on the influencers who are putting greater emphasis on these cosmetic videos in order to make them stand out.
