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If you are thinking of launching your own landscaping business, then you couldn’t have picked a better time.
Since the pandemic, homeowners and home buyers alike have turned their focus to their outside space.
With sales of landscaping equipment soaring and landscaping businesses booming, launching your own landscaping business in 2023 could be the best decision you ever make.
That being said, with competition fierce, you need to make sure you are making the right decisions for your new business.
Read on to discover top tricks and techniques that promise to help you launch a successful landscaping business.
Carry out research
Before you start to look for local suppliers and find your first clients, you first need to carry out a lot of research. Although this can be a time-consuming process, if you want your landscaping business to be a success, you need to know the market inside and out.
Start by looking to see how many other landscaping firms there are in your local area and find out what services they offer. Next, see how much they charge for their services.
If there are already a lot of landscaping businesses in your area, think about what other services you could offer to make your business stand out.
Take a course
If you are planning to start your own landscaping business, let’s assume that you have already spent time working as a landscaper. If not, you may want to work for someone else to gain some experience before you branch out (pardon the pun) on your own.
If you already have several years of experience in the industry, you may still want to expand your skillset before you launch your own company. For example, you could take a horticultural course so that you can offer more specialist services to your customers.
Find a good supplier
If you want to survive your first year as a new business, you need to take the time to find a good supplier. Landscaping supplies are widely available, but not every supplier will offer good service and, most importantly, great deals.
Always look for a supplier that is aimed at tradespeople, not homeowners, as these will offer the most competitive prices. It can also be hugely beneficial to choose a supplier that will send out samples for you to test out.
Market your business
When you are up and running and ready to go, the final step you need to carry out is to market your business. Even the best landscape gardener in the world will not get many customers if people don’t know about their business.
To keep marketing costs down, it can be a good idea for new landscaping businesses to focus their efforts on word of mouth. When you complete a job, always ask the customer if they would be willing to recommend you to family and friends.
Social media is also a highly effective tool for marketing a new business, and you can set up a business page for free on sites such as Facebook, Instagram, and Pinterest.
